Staying on top of summer food trends for restaurants can help establishments maximize their revenue during the warmest months of the year. Here are some seasonal trends that may appeal to patrons.
Nostalgia on a Plate
During the summer months, people like to enjoy old favorites that they cut their teeth on in the summers of their childhood. Healthy updates to backyard barbecue-inspired staples made with high-quality ingredients are sure to be popular with diners.
Some lighter menu options are a good summertime addition for diners who are trying to make health-conscious meal choices. Being active during the warmest time of the year and being attentive to self-care to look great on the beach can make lean dishes, farm-to-table salads, and plant-based entrees.
Putting dishes that patrons can enjoy cold could be a welcome treat for outdoor dining. Blended refreshments are an excellent addition to a happy hour menu.
Offer dining experiences that enable patrons to broaden their cultural palette. Consider menu items that draw inspiration from one or more international cuisines.
Summers can be many restaurants’ most profitable quarter of the year. Strategic menu offerings can be a great way to celebrate the season while maximizing profitability.